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Richard R. Smith
The Fender Stratocaster
Aiming High
In 1953, Leo Fender started planning a new standard guitar – the Stratocaster. His partner, Don Randall, who headed Fender Sales, Inc., came up with the name before the design was even completed. Of course, the new Fender would compete with Gibson and Epiphone professional models. But Leo intended even more. He believed his continued…
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Richard R. Smith
Rickenbacker Electric 12-Strings
Double-Bound for Glory
George Beauchamp and Adolph Rickenbacher founded Electro String in 1931 to manufacture what everyone would soon call “Rickenbacker” guitars. Success with musicians came early. Rick steels were the measure of quality and performance; their tone established the standards. On the other hand, the company’s fully electric bass viols and violins excited segments of the industry,…
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Richard R. Smith
Arliss McMinn and the California Playboys
The "Fenderized" Teens
“What started in California?” you ask. The list includes a broad range of inventions, fads, pop culture, and social movements. The Golden State brought forth Levi’s, iPhones, surf music, hot rods, low-brow art, Eichler homes, and of course, electric guitars. A list of the latter includes Rickenbacker, National-Dobro, Mosrite, a bunch of lesser-known brands, and…
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Richard R. Smith
Fender Stratocaster
Aiming High
In 1953, Leo Fender started planning a new standard guitar – the Stratocaster. His partner, Don Randall, who headed Fender Sales, Inc., came up with the name before the design was even completed. Of course, the new Fender would compete with Gibson and Epiphone professional models. But Leo intended even more. He believed his continued…
-
Richard R. Smith
Rickenbacker Electric 12-String
Double-bound for Glory
George Beauchamp and Adolph Rickenbacher founded Electro String in 1931 to manufacture what everyone would soon call “Rickenbacker” guitars. Success with musicians came early. Rick steels were the measure of quality and performance; their tone established the standards. On the other hand, the company’s fully electric bass viols and violins excited segments of the industry,…
-
Richard R. Smith
Rickenbacker Electric 12-String
Double-bound for Glory
George Beauchamp and Adolph Rickenbacher founded Electro String in 1931 to manufacture what everyone would soon call “Rickenbacker” guitars. Success with musicians came early. Rick steels were the measure of quality and performance; their tone established the standards. On the other hand, the company’s fully electric bass viols and violins excited segments of the industry,…
