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PRS Partners for Reforestation

 

Paul Reed Smith Guitars is partnering with the Monte Pascoal Pau Brasil Ecological Corridor project (MPPB-EC), an initiative that aims to establish a biodiversity corridor that will join two large sections of Atlantic Forest in Brazil. It is expected that more than 2,470 acres will be reforested over the project’s 30-year lifetime.

Through this partnership, PRS will donate a portion of the proceeds from guitars made using Brazilian rosewood to the MPPB-EC initiative. Brazilian rosewood has long been cherished by musical-instrument builders thanks to its aesthetic characteristics and sustain. All Brazilian rosewood used by PRS is from reclaimed and salvaged sources, and is 100-percent recycled.

“As a company, we are dedicated to providing wonderful instruments in a responsible manner,” said Paul Smith. “I have always loved the sound and feel of Brazilian Rosewood, and I am happy to be able to make guitars using this prized material while supporting the MPPB-EC initiative.”  For details, visit www.prsguitars.com/brazilian.

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